No Label Necessary smoulder on new single and video 'Like You' and announce June east coast tour
Out of the depths of Sydney’s thriving underground hip-hop scene, enticing duo No Label Necessary have returned, brandishing a new type of sauce for 2019. After making a stamping impact in 2018 with ‘Problems’, amassing a social media following exceeding 40k and supporting the likes of Tech N9ne and R.A The Rugged Man during their short history together, No Label Necessary wasted no time in making their presence known. Teaming up with Melbourne’s Kudzai (‘4 Deep In The Suburbs’) on new single ‘Like You’, No Label Necessary turn up the heat and provide a jam that is bound to have bodies moving when their club tour hits the east coast this winter.
Slick and mischievous, ‘Like You’ is primed for those nights out where inhibitions are gleefully left at the door. With Kudzai’s flair threaded throughout the single, No Label Necessary have formed a fast partnership that matches lyrical flow with sultry on-track presence.
Gearing up for the release of their new EP MIDN9T X, No Label Necessary are further stepping out into a spotlight hungry for new talent with rhymes to spit.
Teaming up with director Kyle Watson out on the Gold Coast, No Label Necessary’s music video for ‘Like You’ indulges in the excess; receiving its online premiere with Scenestr.
“The ‘Like You’ music video was definitely a fun project. Everyone that came through was on point, it just made the process so much easier. We most definitely have to give a shout out to the team and our NLN fam for coming through with magic.” -No Label Necessary
Coming together in 2017, Creepah (Sydney) and Thony Remy (Brooklyn, New York) formed No Label Necessary as a vehicle for them to take aim at the judgements, the preconceived and prejudicial labels in place by society’s gatekeepers, resulting in a strong run of single releases through into 2018.
‘Like You’ demonstrates No Label Necessary’s ability to kick back and have fun with the hip-hop form, delving into the same territory that has seen the likes of Ty Dolla $ign, YG and more recently Blueface emerge as popular hitmakers. Their final form hasn’t been reached yet though, with more music in the bag and ready to roll out through 2019.